Core Features Sales Management • Lead, Contact, and Opportunity Management to share information and pursue new business. • Account management to manage all customer interactions in a single location. Marketing Automation • Lead management for tracking and cultivating new leads. • Email marketing for touching prospects and customers with relevant offers. • Campaign management for tracking campaigns across multiple channels. • Campaign reporting to analyze the effectiveness of marketing activities Collaboration • Activity management for Emails, tasks, calls, and meetings • Content syndication to consolidate third-party information sources. News Service • The RSS news feeds module lets you select and manage your favorite news feeds, and display them on your My RSS News Feeds screen. Administration • Quickly edit user settings, views and layouts in a single location. • Customize the application with Sugar Studio so that Sugar meets the exact needs of your company. Interface Consolidation The My Portal module allows administrators and users to link external web sites and web applications into the Sugar User Interface, enabling Sugar to become a unified information interface for its users. Sugar is built on established open-source technologies and widely supported industry standards, including the PHP development environment, the MySQL relational database, the Apache or IIS web servers, and the Linux or Windows Server operating systems. The system supports both the LAMP (Linux, Apache, MySQL, PHP) and WIMP (Windows, IIS, MySQL, PHP) platforms.
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